Package Rebrand: Health Ade

The Health-Ade Kombucha packaging rebrand focused on taking an existing product and creating a redesign of that product. The rebrand was designed to enhance clarity and shelf impact. The updated packaging introduced a more contemporary look with simplified graphics, typography that stands out off of the white background, and emphasis on the brands logo that reinforces brand identity. Emphasis was placed on readability and transparency, making key product benefits easy to spot at a glance.